Sorta Like A Bull Ride ... Success Can Be Elusive
Brands may be spending more money on Facebook ads, but the creative effort misses the mark far too often. Blurred porduct shots and imcomprehensible pitches are everywhere, causing the ad to be ignored or fall to the wayside.
Relationship Management: What's Love Got To Do With It?
Understanding and using effective strategies to manage critical inbound leads is basic. The four tactics that consistently bring winning results include: Promptness, Persistence, Personalization, and Performance.
49% of Consumers Age 66+ Shop A Lot Too
That's why the Better Business Bureau (BBB) recommends that business owners include the aging population in their branding and marketing. Why? Because seniors buy lots of stuff and represent a big market in today's economy.
Do You Know If They Are Listening?
Since 77% of online shoppers take time to read product or service reviews before making an online purchase decision, using testimonials in your marketing message just makes good sense.