Re-evaluate Your Loyal Customers' Spending Habits
Historically many companies have focused on customer retention rather than customer acquisition. But according to Gartner’s annual CMO Spend Survey, in 2018, companies will be investing in customer retention, but will likely spend more compared to customer acquisition by a ratio of two to one.
Let's Assume That You Have A Well-Nurtured Email Database
Let's also assume that you use these emails vigorously to reach those with whom you want and need to communicate regularly. Good. You get a nice Gold Star on your scorecard..
Protection Against Passwords, Phishing & Hacking
If computer users devise a random password with a mix of characters and case, it is hard to guess; but most don’t because random strings are difficult to remember.
Telling Your Customers Their Prices Are Going Up
Customers will pay more if you give them reason to do so; Below are several key steps for communicating a price increase. Things such as Inflation - Increased Competition - Higher Wages - Expansion - you don't really have options to these factors. Whatever your reason for raising prices, treating your customers as a friend and partner is the best strategy.